I am a TV commercial Director and Animation Creative Director. I have extensive experience in leading and developing creative projects to meet business needs, with a focus on delivering exceptional results.

 

Throughout my career, I have had the privilege of working with a diverse range of clients, from local companies like ICL, Gadot Print, Bait 9 Theater, Roboteam, to global brands such as Unilever, Coca-Cola, Colgate, PepsiCo, Nestlé, and Procter & Gamble. 

 

My areas of expertise include visual storytelling, concept development, branding, video directing, advertising, creative team management, editing, and digital media.

 

What I Do?

 

As an Animation Creative Director, my role is to guide assigned projects and lead my team of artists to ensure the overall quality of the work produced. 

 

I oversee client pitches and proposals, develop concepts, and drive all aspects of storytelling. I also manage my team, with the primary goal of supporting each member's professional development both in and out of the studio. 

 

Additionally, I act as both producer and main client contact for the Creative Department, balancing the needs of the budget with the creative needs of the client. I direct my team in achieving the vision for each video and train and mentor team members to ensure their growth and success. 

 

I also spearhead and lead high-level studio efforts, such as training, team morale and recognition, production process improvements, and marketing.

 

If you're interested in working together, please don't hesitate to contact me. I'm always looking for new projects to take on and would be happy to discuss your needs and ideas.